About of Online PG Diploma and Certificate in Digital Marketing
Digital marketing has been one of the most essential parts of business, as most businesses are using digital marketing strategies to promote their services and products that are available in the company. There are traditional marketing techniques in the present situation, and most companies use digital marketing strategies to promote their business and professional program. Taking the online Diploma and certificate course in digital marketing will allow you to understand digital marketing professionally and be an expert digital marketer.
It is a professional one-year online diploma course that allows individuals to learn all aspects of digital marketing. The students have a comprehensive understanding of engine marketing and Google ads during the course and receive the necessary knowledge and skills to become digital marketing experts.
The online PG diploma and certificate course in digital marketing will give the students vast career opportunities in the best international companies.
Key Highlights of Taking the Online PG Diploma and Certificate Course in Digital Marketing
The major highlights of taking the online Diploma and the certificate course in digital marketing are:
The students will learn about the primary digital marketing techniques, including search engine optimisation and content marketing, which will help them get job positions at reputed companies.
The students get the opportunity to become successful digital marketing managers or content strategists after completing a diploma course in digital marketing.
The students who have started to work after graduation are also eligible to take the course as it is designed so that the working professionals can take the course and have new skills.
The duration to complete the course is one year, and you will get your diploma certificate after taking the course.
Eligibility Criteria for the Online PG Diploma and Certificate Course in Digital Marketing
The students need to follow particular eligibility criteria that will allow them to take the online PG diploma and certificate course in digital marketing. These include:
The students must complete their graduation degree from a recognised University in any specialisation.
The minimum percentage of marks the students need in their graduation results is 45% to 50%.
Working professionals are also eligible to apply for the course as it will be an add-on for their career to complete the online PG diploma in certificates course in digital marketing.
Duration Details of the Online PG Diploma and Certificate Course in Digital Marketing
The online PG diploma in certificate course in digital marketing is a one-year course in which the students will study the fundamentals of digital marketing strategies and how to market a company through the Internet.
Course Subjects for the Online PG Diploma and Certificate Course in Digital Marketing
The syllabus for studying the online PG diploma and certificate course in digital marketing includes:
Quarter 1: Search Engine Marketing
Introduction to SEO
SEO Analytics and Tools
On-page and Off-page SEO
Amazon Marketing Services
Mimic Pro Simulation
Quarter 2: Content Marketing and Social Media
Content Strategy and Organic Social Media Platform
Introduction to Social Media
Influencer Marketing and Personal Brand Management
Mimic Social Simulation
Social Media Campaign Management
Quarter 3: Digital Marketing Strategy
Environment Analysis
Digital Marketing Ecosystem
Platform Business Models
Strategy for Connection, Customisation, and Collaboration
Paid Digital Marketing Planning and Selection
Industry Project
Quarter 4: Digital Marketing Analytics
Introduction to Digital Marketing Analytics
Consumer Data and Digital Consumer
Marketing Data Platforms and Data Technologies
Data-driven Decisions and Measurement Models
Data Analysis
Data Visualisation and Decision Optimisation
Analytics Stimulation
Mimic Digital Marketing
The Process of Admission for the Online PG Diploma and Certificate Course in Digital Marketing
The admission procedure is to help them gain admission for the online PG diploma and certificate course in digital marketing. The steps include:
Complete the registration process on the official website of the university.
After the registration process, provide all the details in the application form and upload all the required documents.
Pay the application fee effectively through the online payment portal.
After your selection, the university will reply to your email ID, and you can pay admission fees.
After that, you will receive your enrollment information and the ID card.
Other Available Specialisations for the Online PG Diploma and Certificate Course
The other available specialisations for the online PG diploma and certificate course are:
Online PG Diploma and Certificate in Supply Chain Management
Online PG Diploma and Certificate in Material Management
Online PG Diploma and Certificate in Project and Construction
Online PG Diploma and Certificate in Marketing Management
Online PG Diploma and Certificate in Industrial Safety Management
Online PG Diploma and Certificate in Operations Management
Online PG Diploma and Certificate in Financial Management
Online PG Diploma and Certificate in HR Management
Online PG Diploma and Certificate in Banking and Financial Services
Online PG Diploma and Certificate in Hospital Admin
Online PG Diploma and Certificate in Healthcare and Hospital
Online PG Diploma and Certificate in Capital Market
Online PG Diploma and Certificate in Business Analytics
Online PG Diploma and Certificate in IT Management
Online PG Diploma and Certificate in Project Management
Online PG Diploma and Certificate in Data Science
Online PG Diploma and Certificate in Power Management
Online PG Diploma and Certificate in Oil and Gas Management
Online PG Diploma and Certificate in Renewable Energy Management
Career Opportunities for the Online PG Diploma and Certificate Course in Digital Marketing
Completing the online PG diploma in certificate course in digital marketing will allow the candidates to get the best job opportunities. These are:
Digital Marketing Manager: The best job opportunity for students after completing the PG diploma and certificate course in digital marketing is for a digital marketing manager. You will get this job opportunity at reputed companies and will have to work as a digital marketing manager for these companies.
Performance Marketing Manager: The performance marketing manager is a job position where the manager has to market the company's performance and explore whether the company's performance has been effective.
SEO Specialist: The online PG diploma and certificate course in digital marketing will help you learn a lot about search engine optimisation and will also allow you to get effective job positions as an SEO specialist at International companies.
The other job opportunities you will be offered are:
SEO Manager
Digital Marketing Analyst
Digital Marketing Specialist
SEO Analyst
Content Specialist
Digital Accountant Manager
Social Media Account Manager
Specialisation Courses after the Online PG Diploma and Certificate Course in Digital Marketing
Completing the online PG diploma and certificate course in digital marketing will make the students eligible for further courses. These are:
PhD in Digital Marketing: The diploma course in digital marketing will make the students eligible for a PhD in digital marketing. They can have further education in digital marketing and get jobs at much more reputed companies with a higher salary.
MBA in Digital Marketing: After the certificate course in digital marketing, you will be eligible to take an MBA course in digital marketing. Completing an MBA will allow you more job opportunities in your career.
Executive MBA in Digital Marketing: The regular MBA course might be a difficult option for the students to choose, but it might be effective enough that the students can take an executive MBA program for one year and complete more education in digital marketing so that they will get much more effective job opportunities.
Certificate Course: The students can have other certificate course options after completing the online PG diploma and certificate course in digital marketing. The six-month certificate courses will allow the students to be proper digital marketing specialists and get the best job opportunities.
Top Companies Hiring the Online PG Diploma and Certificate Course Students Specialising in Digital Marketing
The best companies that provide job positions to online PG Diploma and certificate courses students in digital marketing are:
Accenture
Flipkart
Google
Wipro
Amazon
Facebook
Top Universities for the Online PG Diploma and Certificate Course in Digital Marketing
The best universities that provide the online PG diploma and certificate course in digital marketing are:
NMIMS
IGNOU
Amity University
Himalayan University
NIMT
JS University
DY Patil Online University
Fee Structure for the Online PG Diploma and Certificate Course in Digital Marketing
The fees that the students have to pay for the online PG diploma and certificate course in digital marketing range from INR 40,000 to INR 2,00,000.
FAQs
What is the Duration of the Online PG Diploma and Certificate Course in Digital Marketing?
The duration for the online PG diploma and certificate course in digital marketing is one year, during which a student will study innovative digital marketing skills.
What are the Fees for the Online PG Diploma and Certificate Course in Digital Marketing?
The fees that the students have to pay for the online PG diploma and certificate course in digital marketing are between INR 40,000 and INR 2,00,000.
Which universities provide the Online PG Diploma and Certificate Courses in Digital Marketing?
The best universities providing the course are:
IGNOU
NMIMS
NIMT Institute of Management
Himalayan University
JS University
DY Patil Online University
Amity University
Which are the best global companies providing job positions to Online PG Diploma and Certificate Course Students Specialising in Digital Marketing?